New Advertising Gimmick

Being the innovative state that it is...California has come up with an alternative to the highway billboard.  
They are looking into passing legalities to make California license plates ...DIGITAL??!!  Not only digital,  but sporting banner ads that would appear when the vehicle is stopped for more than four seconds in traffic or at a traffic light.  Otherwise the device would mimic a traditional vehicle plate.  In emergencies the plates could be used to broadcast amber alerts or traffic information.  
Supporters say license plate advertising could generate much-needed revenue for their state's 19 billion dollar deficit.  
What next? 
Click Here to read the San Diego News article.
Post a Comment
Related Posts Plugin for WordPress, Blogger...